Central to the plan was a 2,850sqm casual dining and entertainment precinct called The Plaza. The Plaza features four dining outlets, an interactive kids’ play area, multi-purpose function space and outdoor alfresco dining area, complete with an open bar and big screen TV. Seating 850 people, The Plaza has an emphasis on openness and was designed to provide a social atmosphere that families, friends and foodies can enjoy alike.
Working closely with the club, architects and the construction company, Daily Press were commissioned to design, manufacture and install the entire signage and graphics packages for The Plaza. This included custom fabricated illuminated branding for the multiple facilities and brands, as well as ornamental glazing treatments and decorative hand-painted column graphics. Various expert methods of manufacture and installation need to be devised to accommodate the multiple substrates and surfaces. The project also included all the wayfinding and statutory safety signage for the precinct.
With a redevelopment of this size, there were very specific budgets & timelines and Daily Press achieved handover on time and on budget.
Daily Press was also commissioned to design, build and host a responsive website for the club, showcasing all the clubs new facilities and services. This included all the architectural, interior and food photography as well as the video production used on the site and in-house. The ongoing project also saw Daily Press design and animate all the club’s promotions and manage their social media campaigns.